Deal Tracker: RFEF, Torino, DFL, DFB… the latest sponsorship deals in football

• Tinto de Verano La Casera, a beverage brand owned by the Suntory Group, has become an official sponsor of the Spanish national teams with the RFEF for two years (2026-2028).
• Netto, a German discount supermarket chain, has become an official partner of the German women's national team with the Deutscher Fussball Bund. The agreement covers the Women's World Cup 2027 in Brazil and the Women's Euro 2029 in Germany.
• Tonies, a German toy manufacturer, has become an official sponsor of the Deutsche Fußball Liga (Bundesliga and 2.Bundesliga) from 2026.
• Birra Moretti, an Italian beer brand, has become an official supplier of Torino FC (Serie A Enilive). The group's beer range will be available at the Stadio Olimpico Grande Torino, and both partners will roll out fan activations.

This table allows you to find all the major sponsorship/partnership contracts concluded by clubs, federations, leagues, in Europe and throughout the world.

By default, contract signatures are sorted in reverse chronological order. This indicator also allows you to sort them by league, sponsor's business sector…