Liverpool FC: opening of a standalone store on Oxford Street (London) in May 2026, the club's 23^rd outlet

Liverpool FC (Premier League) is to open its first standalone retail store on Oxford Street, in London (GBR) in May 2026, "marking a landmark moment in the club's continued retail expansion," announced the club on 05/03/2026.

The new store "will be LFC's eighth outlet in the UK and Ireland and forms part of a global retail operation that now spans 23 official stores worldwide - more standalone stores than any other team in world sport, including football and US franchises," said Liverpool FC. This outlet will offer fans an exclusive product range as well as the club's regular collections, official kits and personalisation services.

"The new opening will also create up to 16 new roles, providing an opportunity to bring new talent into the club, develop retail careers and further strengthen LFC's teams across the UK," added the club, which is the first Premier League side to launch a store on Oxford Street, "further reinforcing its position as a global leader in sports retail."

• LFC's retail network outside the UK includes locations in Denmark, Singapore, Thailand, Hong Kong, China…