Chelsea FC: TMGM (trading platform) elevated to back shirt sponsor for 2025-26 Emirates FA Cup

TMGM, an Australian forex and CFD trading platform, has expanded its partnership with Chelsea FC (Premier League) to become its back shirt sponsor for the 2025-26 Emirates FA Cup campaign, announced the club on 06/03/2026.

The company initially became a regional sponsor of the English club in APAC in 2023, as part of an agreement that provided for exclusive content, events, and money-can't-buy activations for local fans. In Bangkok, TMGM is also a partner of The Famous CFC, a fan-focused experience (watch parties, meet-and-greets with players, etc.) deployed by Chelsea in several cities outside the UK (including in Mumbai, Los Angeles, Singapore and Kuala Lumpur).

Chelsea FC has entered into another late-season shirt sponsorship deal for 2025-26 with IFS, a Swedish AI-powered industrial software company, which became the club's main shirt sponsor for the remainder of the season on 20/02/2026 (see below).

• TMGM's logo first appeared on Chelsea's kits during the club's 2025-26 Emirates FA Cup fifth round match (4-2 victory against Wrexham AFC), on 07/03/2026.

Chelsea FC: IFS (AI…