Liga BBVA: China Oppo (smartphones) to be a partner of FC Barcelona from 2015-16 to 2017-18

Oppo, the Chinese electronics manufacturer specialising in smartphones, will be a partner of FC Barcelona (Liga BBVA) for three seasons (2015-16 to 2017-18), announced the club on 01/06/2015.

Oppo will receive visibility on the LED advertising boards at matches in the Camp Nou (99,350 seats), and can use the image of the club and Barça players for its communication campaigns.

The company, which sold between 25 and 30 million smartphones in 2014, wants to raise its profile in emerging markets using the popularity of FC Barcelona. The company aims to sell 50 million smartphones in 2015. The group is mainly present on the Chinese market, India, South-east Asia, Mexico and Africa. In Europe and America, Oppo mainly distributes Blu-ray players.

• The marketing and media rights agency IMG is the exclusive marketing agency for the commercial rights of FC Barcelona in Asia until 2017.

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Oppo

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