International friendlies: 4.7 million viewers for Colombia - France on TF1 (audience share: 26%)

The Colombia - France (1-3) friendly drew an average of 4.7 million viewers on the private free-TV TF1 in France, with a peak audience of 5.6 million viewers, on Sunday 29/03/2026 (kick-off at 21:00 CET), according to figures from the audience measurement institute Médiamétrie.

This figure represented an audience share of 26%.

Brazil - France (1-2), the first friendly match of the French national team as part of their tour in the United States, drew an average audience of 5.05 million viewers on TF1 on 26/03/2026 (kick-off at 21:00 CET).

France: TF1 broadcaster of French national team matches until 2027-28 as well as 25 Euro 2028 matches

The French free-TV group TF1 acquired the exclusive broadcasting rights in France to the French men's football team (Nations League, friendlies and the qualifying matches for Euro 2024 17^th edition of UEFA's European Football Championship to be held in June-July 2024 in Germany (UEFA decision on 27/09/2018).
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