2026 World Cup: partnership with Lego activated via a campaign with Messi, Ronaldo, Mbappé and Vinicius

News Tank Football - Paris - News #436595 - Published on 02/04/26 at 17:00
©  Lego
Mbappé, Vinicius Junior, Ronaldo and Messi in the Lego campaign for the 2026 World Cup - ©  Lego

Danish construction toy company Lego is activating its partnership with FIFA and unveiling a video campaign for the 2026 World Cup featuring international players Lionel Messi (ARG), Cristiano Ronaldo (POR), Kylian Mbappé (FRA) and Vinicius Junior (BRE), on 02/04/2026.

This commercial, shared on the brand's social media channels, shows the four...

©  Lego
Mbappé, Vinicius Junior, Ronaldo and Messi in the Lego campaign for the 2026 World Cup - ©  Lego

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