Ligue 1 McDonald's: sponsorship accounts for 25.3% (€734m) of clubs’ revenue in 2024-25 (DNCG)

Sponsorship revenue generated by the 18 Ligue 1 McDonald’s clubs for the 2024-25 season totalled €734m, up 2.1% on the 2023-24 campaign (€719m), according to the DNCG report dedicated to the individual accounts of Ligue 1 and Ligue 2 clubs published by the Ligue de Football Professionnel on 08/04/2026.

This accounts for 25.3% of the total revenue generated by the clubs (€2.905bn) This is the second-largest source of income for Ligue 1 clubs, behind evenue from transfer operations, which came to a cumulative €743m (25.6% of the total), and ahead of TV rights revenue (€728m, 25% of the total).

Of this €734m, more than half (52.6%; i.e. €386.5m) is attributable to Paris Saint-Germain. The Parisian club is well ahead of Olympique de Marseille (€71.7m) and OGC Nice (€47.7m). Angers SCO, by contrast, is the club that generated the lowest sponsorship revenue over the period (€4m).

• To access the full DNCG report, click here.