Champions League: "36% fall in audiences over five seasons" (Barney Francis, Sky Sports)
"Over the last five seasons we have seen Champions League audiences fall 36%. Last season, we saw our lowest ever average match audience and not a single European game appeared in our top 40 football matches. Overall, Champions League accounts for just 2.5% of Sky Sports viewing, while the Premier League is seven times bigger (17.5%)," stated...
