2026 World Cup: PIF (Saudi sovereign wealth fund) official tournament supporter in North America and Asia
The Public Investment Fund (PIF), Saudi Arabia's sovereign wealth fund, has entered into a new partnership with FIFA by becoming an "official tournament supporter" of the 2026 World Cup in North America and Asia, the international body announced on 14 May 2026. PIF was already an official partner of the Club World Cup 2025 and also entered into...
