Bundesliga: SNP (data) acquires naming rights for TSG Hoffenheim stadium until 2027-28 (two seasons)

News Tank Football - Paris - News #441156 - Published on 15/05/26 at 16:00
©  TSG 1899 Hoffenheim
TSG Hoffenheim to play at the SNP Arena from 2026-27 - ©  TSG 1899 Hoffenheim

Schneider-Neureither & Partner SE (SNP), a German digital transformation specialist, has entered into a partnership with TSG 1899 Hoffenheim (Bundesliga) and acquired the naming rights for the club’s stadium, which will be renamed as SNP Arena for two seasons (2026-2028), the two parties announced on 15 May 2026.

The local company, which already...

©  TSG 1899 Hoffenheim
TSG Hoffenheim to play at the SNP Arena from 2026-27 - ©  TSG 1899 Hoffenheim

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