Bundesliga: AdTab (animal health) becomes a premium partner of BVB for 3 seasons (2026-2029)

News Tank Football - Paris - News #444168 - Published on
©  Borussia Dortmund
AdTab, new premium partner of Borussia Dortmund - ©  Borussia Dortmund

Elanco Animal Health, an American pharmaceutical company specialising in veterinary products, has become a premium partner of Borussia Dortmund (Bundesliga) through its AdTab brand for three seasons (2026-2029), the club announced on 10 June 2026.

The brand, which offers a range of products designed to protect dogs and cats against fleas and ticks, has the status of premium partner, the third level in the German club's sponsorship hierarchy, alongside eight other companies.

"Through this partnership, AdTab aims to further increase its brand awareness across the DACH region (Germany, Austria and Switzerland) and strengthen its positioning in the field of animal health. The cooperation builds on the strong affinity many BVB fans have with dogs and cats," Borussia Dortmund said.

Under the shared slogan “Starke Abwehr” (“Strong Defence”), Borussia Dortmund and AdTab "will combine the themes of football and animal health through joint activations around the club."

©  Borussia Dortmund
AdTab, new premium partner of Borussia Dortmund - ©  Borussia Dortmund

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode