Deal Tracker: AFC Bournemouth, RC Lens, AS Monaco… the latest sponsorship deals in football

News Tank Football - Paris - Data #448028 - Published on 10/07/26 at 17:10
©  AFC Bournemouth
Chery, official automotive partner of AFC Bournemouth - ©  AFC Bournemouth

• Chinese car manufacturer Chery has become the official automotive partner of AFC Bournemouth (Premier League) for three seasons (2026-2029).

• Simplicicar, a used car sales platform, has become a premium partner and the shorts sponsor of AS Monaco FC (Ligue 1 McDonald’s) for the 2026-27 season.

• Remei BPB, a German company specialising in concrete, has extended as official partner of Borussia Dortmund (Bundesliga) through to the 2027-28 season.

• Molinel, a French workwear brand, has become the premium partner and shorts sponsor of RC Lens (Ligue 1 McDonald's) for the 2026-2028 period (two seasons).

• Trading platform Finotive One has become the principal partner of Burnley FC (Sky Bet Championship) from the 2026-27 season onwards. As part of this agreement, the brand will feature on the…

©  AFC Bournemouth
Chery, official automotive partner of AFC Bournemouth - ©  AFC Bournemouth

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