2026 World Cup / France - England: "Best audience for a 3^rd place match since 2006" on M6 (8.57 million)

France - England (4-6), the third-place match of the 2026 World Cup, drew an average of 8.57 million viewers on the private free-TV channel M6 in France, on Saturday 18 July 2026 (kick-off at 23:00 CET), according to data from the audience measurement institute Médiamétrie.

This figure represented an audience share of 66.5 %. This is the best audience for a World Cup third place match since 2006, according to the M6 group. The match was also broadcast live on the pay-TV channel beIN SPORTS 1, whose audience figures were not released.

In the UK, the match drew an average of 10.8 million viewers with a peak at 11.8 million on the BBC One channel and the BBC iPlayer platform, according to figures released by the public group.

France - Spain (0-2), the semi-final of the tournament, was watched…