Manchester United FC: Betway (sports betting) to become training kit sponsor from 2026-27

Betway, a British sports betting operator based in Guernsey and Malta, has become the training kit sponsor of Manchester United FC (Premier League) from the 2026-27 season onwards, the club announced on 4 August 2026.

This agreement, valued at £20m (€23.3m) per year, also covers the English club's women's team (Barclays Women's Super League). Betway has been granted principal partner status, the highest level in Manchester United’s sponsorship hierarchy (alongside equipment supplier adidas and main shirt sponsor Snapdragon), as well as category exclusivity in sports betting.

As part of this partnership, the brand will also display its logo at Old Trafford (74,879 capacity) and at the Progress with Unity Stadium (12,000 capacity), where the women’s team plays. "Additionally, supporters will…