Deal Tracker: Aston Villa, FC Bayern, Parma Calcio, Venezia FC… the latest sponsorship deals in football

News Tank Football - Paris - Data #450344 - Published on 07/08/26 at 17:00
©  FC Bayern Munich
Longi, official partner of FC Bayern until 2027-28 - ©  FC Bayern Munich

• Longi, a Chinese company specialising in solar energy and photovoltaic solutions, has become an official partner (4th level) of FC Bayern Munich (Bundesliga) for two seasons, covering the 2026-2028 period.

• Parma Calcio 1913 (Serie A Enilive), which extended its training kit sponsorship agreement with British fintech MuchBetter beyond the 2025-26 season, has also renewed its partnership with Italian real estate company Professionecasa, which will remain an official partner of the club for the 2026-27 campaign.

• Aston Villa FC (Premier League) has entered into a partnership with Winvia Entertainment to launch Villa Win, a new prize draw competition that will allow the club's supporters "to enter regular competitions to win prizes and fan experiences."

• Acqua Silva, an Italian mineral…

©  FC Bayern Munich
Longi, official partner of FC Bayern until 2027-28 - ©  FC Bayern Munich

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