RC Lens: Bitstack (fintech) sleeve sponsor for 2026-27 Champions League matches

News Tank Football - Paris - News #450855 - Published on
©  RCL
Bitstack becomes RC Lens sleeve sponsor for 2026-27 Champions League matches - ©  RCL

Bitstack, a French fintech specialising in bitcoin savings, has become the sleeve sponsor of RC Lens’ (Ligue 1 McDonald's) home and away kits for the its Champions League matches during the 2026-27 season, the club announced on 19 August 2026. The agreement was negotiated by Sportfive, the club’s commercial rights agency since 2008-09.

The app benefits from the status of premium partner and ranks second in the Trophée des Champions 2026 winner’s sponsorship hierarchy, alongside 11 other brands.

This is Bitstack’s first partnership with a professional football club. In addition to its presence on the club’s Champions League shirts, the French company "will benefit from visibility at Stade Bollaert-Delelis during Ligue 1 matches, across the club’s digital platforms and through content…

©  RCL
Bitstack becomes RC Lens sleeve sponsor for 2026-27 Champions League matches - ©  RCL

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