Ligue 1 McDonald’s: Starbucks (cafes) sleeve sponsor of Toulouse FC from the 2026-27 season

Starbucks, an American coffee shop chain, has become sleeve sponsor of Toulouse FC (Ligue 1 McDonald’s) from the 2026-27 season, the club announced on 3 September 2026. The agreement, negotiated by Sportfive, the club’s exclusive commercial agency, also covers the academy teams.

It marks a "global first for the brand, whose logo will appear on the shirts of a football club for the first time in its history." Starbucks has been granted official partner status, the second level in Toulouse FC’s sponsorship hierarchy.

Throughout the season, Starbucks will offer "a dedicated activation programme designed around the values, identity and universe of TéFéCé. The brand will notably be present on matchdays at the Stadium (31,800 capacity) through activations, content and exclusive experiences…