Germany: 3.Liga and Google Pixel Frauen-Bundesliga focus on sustainability

German 3.Liga and Google Pixel Frauen-Bundesliga clubs are focusing on sustainability under the motto "Together. A beautiful game," the DFB announced on 4 September 2026.

"Together with their supporters, they are creating a range of environmental and social initiatives during action days held from 4 to 7 September and from 11 to 14 September 2026. Football is thus using its social reach beyond the 90 minutes: it is highlighting existing commitments, launching new activities and inviting supporters and partners to get involved," the German Football Association said.

"Sustainability is a shared responsibility in which every contribution counts. Football reaches millions of people and therefore provides an ideal platform to highlight sustainable initiatives and encourage involvement. With these action days, together with the clubs, we want to show that individual initiatives can lead to long-term commitment," Manuel Hartmann, the DFB’s director of sporting activities, declared.

"Sustainability is a responsibility to which everyone can contribute" (DFB)

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