Mediapro / LALIGA: agreement with 34 clubs to market LED perimeter advertising

News Tank Football - Paris - News #453929 - Published on 17/09/26 at 18:00
©  Mediapro
Mediapro has signed an agreement with 34 LALIGA clubs - ©  Mediapro

Mediapro has signed an agreement with 16 LALIGA EA Sports clubs and 18 LALIGA Hypermotion clubs to market LED perimeter advertising in Spain and internationally, the group announced on 17 September 2026.

The partnership covers a domestic feed for both competitions and an international feed for the top division only. "It opens the door to a wide range of local and international sponsorship opportunities for clubs. The group will also keep pushing to optimize and improve advertising performance for sponsors, offering brands and products a range of ways to feature during LALIGA broadcasts," Mediapro explained, adding that it has "over 12 years" experience in managing virtual advertising at LALIGA stadiums.

LALIGA EA Sports has recorded a cumulative audience of 288 million viewers in Spain…

©  Mediapro
Mediapro has signed an agreement with 34 LALIGA clubs - ©  Mediapro

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