Belgium: non-exclusive TV rights to the national cup (2015-2018) for Telenet, VRT and RTL Begium

The non-exclusive broadcast rights to the Croky Cup (sponsored name of the Belgian Cup) for three seasons (2015-16 to 2017-18) have been awarded to the Belgian media groups Telenet (Dutch), RTL Belgium (French) and VRT (Dutch), announced the URBSFA on 24/06/2015.

The private TV groups RTL Belgium and Telenet will broadcast nine matches of the Croky Cup from the Round of 32, the point at which Jupiler Pro League teams enter the competition. A quarter-final, a semi-final and the final of the competition will be broadcast on Sporza, one of the channels of the Flemish public broadcaster VRT.

Croky (crisps) acquired the naming rights to the Coupe de Belgique until 2018-19

• The Belgian crisps brand Croky has become the title sponsor of the Coupe de Belgique (Belgian Cup), which will now be called "Croky Cup" until 2018-19, announced the Belgian Federation on 24/06/2015.
• Croky was a partner of the federation from 1995 to 2001 and then again from 2013.
• Croky, which currently belongs to the Belgian group Roger & Roger SA and had previously been the property of the British company United…