Deal Tracker: Real Madrid, Newcastle United FC, Real Betis… the latest sponsorship deals in football

News Tank Football - Paris - Data #458243 - Published on 23/10/26 at 14:00
©  Real Madrid CF
Iren, official AI and cloud partner of Real Madrid - ©  Real Madrid CF

• Iren, an Australian company specialising in cloud solutions for artificial intelligence, has become an official partner of Real Madrid CF (LALIGA EA Sports) from the 2026-27 season. The club has also extended its partnership with brewer Mahou San Miguel until 2032-33.

• Pelliconi, an Italian manufacturer of closures and caps, has extended its partnership as training kit sponsor of Bologna FC 1909 (Serie A Enilive) for the 2026-27 season.

• Grupo Dental Clinics, a Spanish group specialising in dental care, has extended as back shirt sponsor of Malaga CF (LALIGA EA Sports) for two seasons, covering the 2026-2028 cycle.

• Corpay, a US company specialising in payment solutions, has become an official partner of Newcastle United FC (Premier League) from the 2026-27 season, following…

©  Real Madrid CF
Iren, official AI and cloud partner of Real Madrid - ©  Real Madrid CF

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