LALIGA: partnership with Dubai United FC to support the Emirati club’s commercial development

News Tank Football - Paris - News #460507 - Published on
©  LALIGA
Javier Tebas and Ilie Cebanu, president of Dubai United FC - ©  LALIGA

LALIGA has signed an agreement with Dubai United FC to support the club, promoted to the Emirati top flight, "in strengthening its organisational structure and commercial capabilities," the Spanish league announced on 11 November 2026.

"Dubai United FC is embarking on a new phase of institutional growth alongside LALIGA, with the aim of strengthening its off-pitch operations and developing the capabilities needed to compete and operate more effectively at the highest level of UAE football," the Spanish league said following an event whose attendees included its president, Javier Tebas, and Ilie Cebanu, president of the club.

The collaboration will cover several areas of the club’s professionalisation: "marketing, branding, content, matchday experience, hospitality and fan engagement." It…

©  LALIGA
Javier Tebas and Ilie Cebanu, president of Dubai United FC - ©  LALIGA

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