Bundesliga: Bavarian beer brand Paulaner extends with Bayern Munich until 2020-21
The Munich-based brewer Paulaner has extended its partnership with FC Bayern Munich (Bundesliga) for five seasons (2016-17 to 2020-21), the club announced on 08/07/2015.
The agreement is estimated at €3.5m per season. The brand will continue to receive visibility on the LED advertising boards and will continue to be the exclusive beer...
