Ligue 1: Babeau Seguin Homes extends as shirt sponsor of promoted ESTAC Troyes in 2015-16

Maisons Babeau Seguin has extended as the shirt sponsor of ESTAC Troyes (Ligue 1) for the 2015-16 season, the club announced on 09/07/2015. After spending the 2013-14 and 2014-15 seasons in Ligue 2, the club was promoted to Ligue 1 for 2015-16, subject to the appeal decision of the French DNCG, to be heard on 17/07/2015, as ESTAC Troyes has yet to be awarded a Ligue 1 licence for 2015-16.

The French builder of houses has been the shirt sponsor of Troyes since 2013. The club generated €2.47m in sponsorship revenue during the 2013-14 season in Ligue 2.

"I believe we are the only club to essentially only connected with local partners, and, in particular, a local major sponsor. We must learn to remember where we come from. We are all troyens, and the must be accompanied and accompany all local businesses, for the good of the region, the department and the city," stated Daniel Masoni, the president of ESTAC Troyes.

• ESTAC Troyes, 2014-15 Ligue 2 champions, also recieved the most audiovisual income paid to Ligue 2 clubs for 2014-15, with €5.2m.

"Giving Babeau Seguin a national image…