Italy: Eurovita (insurance) becomes referee sponsor of the Serie A and Serie B until 2016-17

The Italian insurance company Assicurazioni Eurovita has become a sponsor of Serie A and Serie B referees for two seasons (2015-16 and 2016-17), announced the FIGC on 16/07/2015. The company logo will be present on the right sleeve of referees' shirts.

"The agreement will provide significant new financial resources that will be reinvested in the system. It reaffirms the work we do with the promotion of the entire sporting heritage of the federation, in which the referees are fundamental," stated Carlo Tavecchio, the president of the Italian Federation. The organisation also indicated that the company's logo will also appear on the shirts of 35,000 official referees of the country, and not only those in the professional divisions.

• Infront Sports & Media is the marketing agency of the FIGC until 2018.
• Infront works with Gruppo 24 Ore, an Italian media outlet specialising in economic and financial news.
• The contract with Infront will assure €57m in sponsorship revenue for the FIGC by 2018, or €14.25m per season, according to the Italian press.