Serie A: Chinese company GKFX (trading) becomes a partner of AC Milan until 2017-18

The Chinese trading company DKFX has become a partner of AC Milan (Serie A TIM) until the end of the 2017-18 season, announced the club on 29/07/2015. The agreement was finalised by Infront Italy, the marketing agency of AC Milan.

The company will have opportunities for digital activations and visibility for its trading platform in the media communications of the club. The contract further includes a presence beside the pitch and on the LED advertising boards, as well as hospitality places for Serie A and Coppa Italia matches. GKFX becomes the exclusive trading partner of the club internationally.

The agreement was unveiled during the AC Milan China tour, where they are participating in the Chinese edition of the International Champions Cup (25 to 30/07/2015) alongside Real Madrid CF (Liga BBVA) and FC Internazionale Milano (Serie A TIM). GKFX is the second Chinese company to support the Milanese club after Huawei, a Chinese manufacturer of electronics, whose contract lasts until June 2016. The club generated €78.65m in commercial revenues during the 2013-14 season.