Premier League: Bet 365 (betting operator) extends partnership with West Bromwich Albion for 2015-16

News Tank Football - Paris - News #48791 - Published on
©  D.R.
©  D.R.

The British betting operator Bet 365 has extended its partnership with West Bromwich Albion FC (Barclays Premier League) for 2015-16, the club announced on 07/08/2015. The duration of the new "multi-year" agreement was not specified.

The company is entitled to visibility on the LED advertising boards, interview panels and the big-screens at the Hawthorns stadium (25,600 seats) for WBA home fixtures. Bet 365 is the club's betting partner for the United Kingdom, considering that WBA are also linked to the French company NetBet and the Chinese betting operator TLCBet, which is also the team's shirt sponsor for the 2015-16 season.

The club made £10.5m (€14.92m) of commercial revenue, including £7.6m (€10.8m) in sponsorship, during the 2013-14 season. The club's turnover amounted to £86.8m (€123.4m) over the same Premier League season.

©  D.R.
©  D.R.

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