Premier League: Donaco (casino) becomes regional partner of Manchester United in six Asian countries

News Tank Football - Paris - News #49431 - Published on

The casino group Donaco International has become a regional partner of Manchester United FC (Premier League) in six Asian countries (Thailand, Cambodia, Vietnam, Laos, Myanmar and South Korea), the club announced on 19/08/2015.

The leisure and entertainment group, based in the Asia-Pacific region, plans to launch marketing campaigns to develop brand awareness in its various host countries. It will use the image of the club and its players, especially targeting Vietnam, Thailand and Cambodia, where Donaco International operates several casinos.

Manchester United: £135.8m (€170.2m) in sponsorship revenue in 2014

  • Manchester United had a record turnover of £433.1m (€543.1m) during the 2014 financial year (from 01/07/2013 to 30/06/2014).
    • up 19.3% compared to 2013.
  • Sponsorship helped the Red Devils garner £135.8m (€170.2m) in revenue in 2014, representing an increase of £44.9m (€56.3m), up 49.4% compared to 2013 (£90.9m, €114m).

Manchester United FC: sectional turnover (in £m)

Sources: Manchester United FC

Manchester United FC: sectional turnover (in…


Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode