AS Monaco: Stephan El Shaarawy and Bernardo Silva deliver shirts ordered online to fans

AS Monaco (Ligue 1) have launched an initiative on 14/12/2015, entrusting the club players Stephan El Shaarawy (ITA) and Bernardo Silva (POR) with the delivery of two club shirts, ordered from the online shop, to young fans.

The two international players both printed a club shirt with their own name, then went to the home of a young fan to deliver them the shirt, which they had ordered via the new online store of the Monaco club.

"This video perfectly represents the values - exchange and closeness - that AS Monaco want to share with our fans every day through innovative projects. Furthermore, we wanted to update the online store to a more modern version in order to be more in line with the expectations of our fans and the standing of the club," said Bruno Skropeta, director of marketing and communications of AS Monaco, on 14/12/2015.

• AS Monaco have recently launched a new version of its online store, designed to facilitate the customer experience and enhance the prominence of the entire product range.

The video of the initiative