Euro 2016: Hyundai Motor France launches special series of cars to activate its partnership

Hyundai Motor France is launching a special series of five model i10, i20, ix20, i30 and i40 cars for Euro 2016 of which the Korean brand is a global partner, announced the company, on 14/01/2016.

The Euro 2016 cars have alloy wheels, bluetooth, air conditioning, rear privacy glass, cruise control and a speed limiter. Unique interior design elements inspired by the competition were also incorporated. "We will implement many activations, starting with exclusive offers on our vehicles, featuring the tournament colours," said Lionel French Keogh, CEO of Hyundai Motor France.

• UEFA are aiming to generate €500m in commercial revenues from Euro 2016.
• The tournament sponsors and the hospitality programme had helped to generate €313.9m in revenue during Euro 2012 in Poland and Ukraine.

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Hyundai Motor Group

• Headquarters: Seoul (South Korea)
• Founded: 1967
• Staff: 75,000 employees
• Turnover: €71.5bn…