Euro 2016: Kronenbourg launches its Tourtel Twist brand activation plan with a photo contest

Kronenbourg SAS, the French subsidiary of the Danish beer brand Carlsberg, has launched its activation plan for its Tourtel Twist brand (non-alcoholic beer flavoured with fruit juice) by launching a photo competition with the chance to win match tickets for Euro 2016, on 27/01/2016.

Participants must take pictures while toasting with bottles of...