UK: Sky plc invests in InCrowd, a fan engagement and activations company

News Tank Football - Paris - News #61794 - Published on 08/02/16 at 14:25
©  InCrowd Sports
©  InCrowd Sports

The British pay-TV group Sky plc is investing £300,000 (€390,000) into the British company InCrowd Sports, which specialises in mobile fan engagement and sponsorship activations, on 02/02/2016. Co-founded in 2015 by Aidan Cooney (a former CEO of Opta, Perform Group) and Archie Woodhead (former sponsorship and marketing director at IMG...

©  InCrowd Sports
©  InCrowd Sports

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