China: Swiss brand Tag Heuer becomes the official timekeeper and official watch of the Super League

The Swiss watchmaker Tag Heuer (LVMH group) has become the official timekeeper and official watch supplier of the CSL, on 02/03/2016. Neither the duration of the partnership, nor the details of the activations programme were disclosed.

In Germany, Tag Heuer are visible on the giant screens and LED advertising boards of Bundesliga and...