Manchester United: Japanese brand Yanmar (agricultural vehicles) extends deal as a global partner

Yanmar, the Japanese manufacturer of engines, agricultural vehicles and construction machinery, has extended its partnership with Manchester United FC (Premier League), on 03/03/2016. Yanmar has been a global partner and "farm vehicle" partner of Manchester United FC since 2012. The terms of the new agreement were not specified.

Yanmar are entitled to visibility on the LED advertising boards at Old Trafford (75,800 seats), on club media communication media and hospitality benefits at the stadium. To celebrate the new partnership, Yanmar is selling a limited edition tractor featuring the colours of Manchester United, in the Thai market, as of 03/03/2016.

"Thailand is the most important market for Yanmar and the best way to deliver our strong message to make people's lives more affluent in Thailand is to collaborate with Manchester United," said Ken Araki, general manager of Yanmar Holdings Sports Marketing Group, on 03/03/2016.

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