Euro 2016: Sky Italia acquires all the broadcasting rights for the competition in Italy

The Italian pay-TV group Sky Italia has acquired the broadcasting rights for Euro 2016 in Italy, on 26/02/2016. All 51 matches of the competition (including 24 exclusively) will therefore be broadcast by Sky Italia.

"We have reached an agreement for Euro 2016. We will broadcast 27 live games exclusively," said Antonio Campo Dall'Orto, CEO of the Italian public broadcasting group Rai, on 18/02/2016. The estimated amount of the deal with Rai is around €70m, according to the Italian media, on 18/02/2016.

These 27 matches include all those featuring the Italian team (at least three group matches, up to a potential seven if the team reaches the final), as well as the best four matches in the Round of 16, the four quarterfinals, two semifinals and the final of the competition.

Euro 2016: the first offer put forward by Rai (€54m for 23 matches) was refused

• Before signing an agreement to broadcast 27 live matches for an estimated cost of around €70m, Rai had, at first, made an offer of €54m for 23 Euro 2016 matches, however, this offer was refused, according to the Italian media on…