Serie A: "P Zero" tyre series of Pirelli the brand sponsor for Inter against Napoli on 16/04/2016

News Tank Football - Paris - News #67397 - Published on
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The players of FC Internazionale Milano (Serie A TIM) played the home game against SSC Napoli (2-0, Matchday 33 of 2015-16) with a collector edition shirt showcasing the "P Zero" series of tyres from Pirelli, the Italian tyre manufacturer, on 16/04/2016. This initiative celebrates the official launch of the new series of "P Zero" tyres, presented at the Geneva Motor Show (SUI), on 02/04/2016.

For this occasion, the surroundings, the stadium and the entire circumference of advertising boards of the first level of the San Siro (80,000 seats) also displayed the "P Zero" brand, as well as the blue and black colours of Inter Milan.

Pirelli has been the main shirt sponsor of Inter since the 1995-96 season; the brand is linked to the Milanese club until the end of the 2020-21 season (annual amount: €12m). The Italian manufacturer displays the "Driver" brand, its network of tyre fitting stations, on the Inter Milan away kits in 2015-16.

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