Wanda SH: M. Bogarelli appointed strategic director, and L. de Siervo named CEO of Infront Italy

The Italian Marco Bogarelli has been appointed the strategic director of Wanda Sports Holding, the structure which includes the agency Infront Sports & Media, WTC (World Triathlon Corporation) and Wanda Sports China, on 27/05/2016. He also continues as the president of the marketing and media rights agency Infront Italy, a title which he has held since its creation in 2006. Marco Bogarelli will be under the direct supervision of Philippe Blatter, the CEO of Wanda Sports Holding.

At the same time, Luigi de Siervo has joined the leadership of Infront Italy as CEO. Since June 2014, he had held the role of CEO for Rai Com Spa, a subsidiary company of the Italian public broadcaster, responsible for the marketing of the international content of the Rai and other Italian companies, including those of the TV channel for Juventus (Serie A TIM). The new roles of Marco Bogarelli and Luigi de Siervo take effect from 20/06/2016.

Marco Bogarelli will be "responsible for anticipating trends in future media..." (Infront)

• "Bogarelli will contribute his in-depth knowledge of the sports business…