FC Barcelona: Maurice Lacroix (watchmaker) launches competition called the "Juggle Challenge"

The Swiss watchmaker Maurice Lacroix, the official watch of FC Barcelona (Liga BBVA), activated their partnership with the Catalan club with the operation "Juggle Challenge", which aims to create the world's largest community of people filmed juggling.

Launched on 13/06/2016, this activation will end on 11/07/2016. To participate, fans of the club can shoot a 15 second video of juggling, and post the it on a website created specifically for the contest: www.jugglechallenge.com. All these videos will be grouped together in a mosaic which will allow visitors to watch videos of their choice. A counter shows the number of participants as well as the overall time spent juggling and the number of countries represented.

Prizes will be awarded to participants, according to three criteria:
• A watch from the Pontos collection of Lacroix will be offered to three people who receive the most "likes" on their video.
• The three videos deemed the most creative will allow their creators each to receive a FC Barcelona special edition Lacroix watch (Masterpiece models, and Pontos S Chronograph…