Cycling: ASO and Activation Group to launch "Le Tour de France" events in China, in November 2016

News Tank Football - Paris - News #73953 - Published on
©  ASO
©  ASO

Amaury Sport Organisation (ASO), organiser of the Tour de France, and Activation Group, a Chinese marketing agency specialising in luxury brands, announced the creation of official "Le Tour de France" events in China, to begin in November 2016, on 24/07/2016.

Events include a "Tour de France Criterium" for professional cyclists, in the model of...

©  ASO
©  ASO

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