England: Wickes (DIY stores) becomes a partner of the English Football League for 2016-2019
The large home improvement and DIY retail chain Wickes became the official "Home Improvement and Building Materials" partner of the English Football League for three years, announced the two parties on 09/09/2016. The agreement, brokered by the agency MKTG (a subsidiary of Dentsu Aegis Network), provides marketing and sales rights for all 72...
