Bundesliga: Leverage Agency becomes marketing agency for Schalke 04 for development in the USA

Leverage Agency, a New York agency specialising in sports, entertainement, media, and marketing, has become the agency of FC Schalke 04 (Bundesliga) in the United States for a "long-term partnership," announced the Gelsenkirchen (GER) club, on 26/09/2016.

Leverage Agency will be responsible for strategy, marketing, licensing, public relations, as well as club partnerships in the United States. "We want to bring the power and tradition of FC Schalke 04 to America. The Leverage team has a deep understanding and great appreciation of Schalke 04 as a club and what makes this club what it is," stated Alexander Jobst, the marketing director of the German club.

"FC Schalke 04 is one of the most famous clubs in international football. We are confident that our team can help FC Schalke 04 to make a lasting impression in marketing, sponsorship, licensing and youth football activities in the United States," said Ben Stürner, CEO and founder of Leverage Agency.

 1/1

…