Ligue 1: opening of a Paris Saint-Germain Academy in Cairo (Egypt), the club's 8th site abroad

News Tank Football - Paris - News #79466 - Published on
©  PSG
©  PSG

Paris Saint-Germain inaugurated its new Academy in Cairo (Egypt) on 22/10/2016, the club's eighth football school abroad. This academy location has been created in exclusive partnership with the sports marketing agency Z Bling Effect, with whom the club has signed a three-year contract.

"We're delighted to be able to put in place this new Paris Saint-Germain Academy in Egypt and reinforce our presence in Africa where football is king. Paris Saint-Germain has around 1.5 million Egyptian fans on social media, placing Egypt fifth in the ranking of countries where the club is most popular. Through the Paris Saint-Germain Academy in Egypt, we hope to share our values in a more intense way with this fan base, which has enjoyed exceptional growth over the last 12 months," said Fabien Allegre, director of merchandising and brand diversification of PSG, on 25/10/2016.

Eventually, the Paris Saint-Germain Academy will have three locations around Cairo: at the New Giza Sports Club and the Concordia School, the two sites already opened, and then also at the Lycée Français school, which will…

©  PSG
©  PSG

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