UEFA: launch of the tender for TV and commercial rights to the 2018-2021 European cups

UEFA has launched the media and commercial rights tender for the Champions League and the Europa League for the 2018-2021 cycle, announced the body on 12/12/2016. The audiovisual rights tender includes an additional broadcasting time slot for the Champions League at 19:00 CET (see below).

The Swiss agency TEAM Marketing, the exclusive agency to market the media and commercial rights of the club competitions organised by UEFA since 1992, will sell these rights as well as thelicensing of the Champions League, the Europa League, and the European Super Cup until the end of the 2020-21 season, with another option to extend until the end of the 2023-24 season based on its business results.

"The media rights for both competitions will be sold on a market-by-market basis through a staggered sales process, commencing in China on 13/12, followed by Japan on 14/12," said UEFA. The dates for the submission of bids for the media rights are fixed in China on 12/01/2017, and in Japan on 03/02/2017.

Two Champions League matches at 19:00 CET from 2018-19

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