Ligue 1: Chronopost to use Havas Sports & Entertainment for partnership with Paris Saint-Germain

Chronopost, a French company specialising in parcel delivery, has chosen Havas Sports & Entertainment to accompany the activation of its partnership with Paris Saint-Germain (Ligue 1), announced "brand commitment" agency, which specialises in of sports and entertainment, on 21/12/2016. The collaboration covers the remainder of the 2016-17 season.

Chronopost became the official supplier of Paris Saint-Germain for the 2016-2019 period on 22/09/2016. Chronopost has ensured, since October 2016, delivery in France and abroad of all products from the official online store of the club, or approximately 100,000 parcels per year.

Havas Sports & Entertainment has designed and implemented a digital devices, including a viral film created in collaboration with Havas Productions, illustrating the promise "Chronopost livre vos émotions" ("Chronopost delivers your emotions"). A competition has also been developed allowing fans to win, for each league match of Paris Saint-Germain played at the Parc des Princes, the shirt of the player who scores the first PSG goal. This prize is delivered by…