Premier League: Manchester United begin a partnership with Uber (application for driver-hire)

Manchester United FC (Premier League) and Uber, an application for smartphones that allows the linkage of independent drivers with passengers registered on the platform, announced the launch of a global partnership "which will enhance fans' matchday experience at Old Trafford and how they connect with the club on a global scale," said the club on 12/01/2017.

As part of this partnership, "a dedicated Uber pick-up and drop off zone will be set up at Old Trafford, creating a convenient and safe way for all fans to travel to and from games. Uber will also connect fans in over 30 countries around the world to United through a number of experiences, including behind-the scenes content, bringing fans together on matchdays wherever they are watching," added the club.

"Manchester United is always looking at ways in which we can improve our fans' experience. Working with Uber we will look to enhance this experience for our 659 million followers, both home and abroad, by bringing them the spirit of Old Trafford and Manchester United through various experiences and interactive campaigns," said…