Italy: 131 million Sky and Premium subscribers watched the first half of the 2016-17 Serie A TIM

At mid-season, nearly 131.3 million viewers watched the matches of the 2017-17 Serie A TIM in Italy (80.35 million for Sky subscribers and 50.94 million of Mediasset Premium subscribers), according to data from institutes audience measurement institutes AGB (Nielsen group) and Auditel, and published by the Lega Serie A.

The best TV audience of the year at mid-season was for AC Milan - Juventus (1-0), which drew 3,376,233 total subscribers (2,086,847 on Sky Calcio and 1,289,386 on Premium Sport), on Saturday, 22/10/2016 (kick-off at 20:45 CET).

At mid-season of the 2015-16 Serie A Tim season, nearly 134 million viewers had watched the matches in Italy (83.7 million for Sky subscribers and 50.2 million of Premium subscribers).