China: agency Desports acquires TV rights for the 2018-2021 European cups (€372.4m, press)

News Tank Football - Paris - News #85616 - Published on 30/01/17 at 18:03
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Desports, a Chinese agency specialising in sports rights, has acquires, valid in China, the media and commercial rights of the Champions League, the Europa League, and European Super Cup for the 2018-2021 cycle, on 24/01/2017. The amount of the agreement, approved after three rounds of bidding, could be $400m (€372.4m), according to Chinese...

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©  DC

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