Liverpool FC: Standard Chartered bank organises an exhibition in Hong Kong to present the club

The British bank Standard Chartered has activated its partnership with Liverpool FC (Premier League) via the organisation of the third edition of "LFC World", a space for presenting the history of the club and its emblematic places in the Cityplaza shopping centre, in Hong Kong (China), from 01 to 05/03/2017.

The first two "LFC World" events were held in Singapore from 31/10 to 06/11/2016 and Kuala Lumpur (Malaysia) from 13 to 18/12/2016. Standard Chartered extended its contract as the main sponsor of Liverpool FC shirt until the end of the 2018-19 season, on 21/04/2015. The bank has been linked to the club since 2010. This partnership is valued at £30m (€33.2m) per season, according to British media.

Standard Chartered and Liverpool FC will propose to Hong Kong fans a virtual tour of Anfield with a virtual reality helmet provided by the bank. Part of the club's dressing room will also be reproduced and accessible to fans. Former Liverpool players such as Jason McAteer, Luis Garcia, Patrik Berger, Sami Hyypia, and Vladimir Smicer will be present and "other fun activities to learn…