DFL: Chinese internet company Baidu begin a "strategic partnership" with the Bundesliga

News Tank Football - Paris - News #88486 - Published on
©  DFL / Baidu
©  DFL / Baidu

Baidu, the Chinese internet company, has begun a "strategic partnership" with the DFL, announced on 28/02/2017. As part of this "premium" partnership, the Bundesliga becomes the first European league to have an official presence on the search engine and the communication platforms of Baidu.

"The two partners in the cooperation will drive forward...

©  DFL / Baidu
©  DFL / Baidu

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