Premier League: IGOFX (forex) becomes regional partner of West Bromwich Albion in Asia until 2017-18

IGOFX, a trading platform for foreign exchange (forex) and registered in Vanuatu, has become a regional partner of West Bromwich Albion FC (Premier League) in Asia, announced the club on 02/03/2017. The partnership runs to the end of the 2017-18 season.

As part of this partnership, brokered by the UK sports marketing agency SportQuake, IGOFX has rights to use the West Bromwich Albion brand and images of some players of the first team in its campaigns and promotional activities. The forex platform also benefits from hospitality packages for West Brom games at The Hawthorns (26,850 capacity).

To celebrate this partnership, IGOFX has created a web page dedicated to West Bromwich Albion, on the IGOFX website, and accessible only to fans of the club residing in Asia. "We look forward to growing this strategic partnership to connect with customers and fans in Asia," said IGOFX on 02/03/2017.

"More than 54% of Premier League clubs’ social followers come from Asia" (West Bromwich Albion)

• "The Asian-facing partnership shows the growing appeal of the Club and the Premier League in Asia…